Surprisingly, far too many Medicare Supplement and Medicare Advantage Plan agents sell little or no life insurance. The simplified issue final expense product is certainly one of the best cross sell opportunities to Medicare beneficiaries in the senior insurance market. It's simple, affordable, easy to qualify for, and will noticeably improve agent income and overall client persistency.
One top agent who sells final expense policies to over 50% of his Medicare supplement clients simply asks one final question at the end of the Medicare supplement application:
Would you like to add the death benefit?
It's one of those "Golden Nugget" simple questions that generate interest and powerful results for this agent.
